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WHITE PAPER

The IT/Telecom Top Four – New Lessons to be Learned

Learn more about why IT and Telecom professionals across the country trust Astound Business Solutions to help them solve the communications challenges they face.

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  4. The IT/Telecom Top Four - New Lessons to be Learned

Four issues, four lessons

Buyers of enterprise-level IT and telecom technologies have long since zeroed in on their true needs, concerns and top priorities of 2024. Through intel and insights gathered from our personnel working on the front lines of sales and service, we’ve identified four areas of interest that are consistently top-of-mind for today’s business decision-makers. These topics uniformly cut across vertical industries, geographic markets and business sectors, confirming them as universal marketplace hot buttons.

Download the white paper The IT/Telecom Top Four – New Lessons to be Learned to discover why cybersecurity continues to lead the pack as the number one customer concern, followed by the pros and cons of migration to cloud services, high-speed connectivity and AI.

Create a culture of cybersecurity

We recommend that Human Resources and other leadership personnel be enlisted to openly, purposefully and proactively create and embrace a culture of cybersecurity throughout the organization. This would include conducting formal and ongoing training for employees on how to remain more aware and vigilant of the paramount role they each play in strengthening or weakening the company’s collective exposure and then rigorously and repeatedly testing what they’ve learned.

Simply stated, the cybersecurity lesson to be learned here is to combine technology enhancement together with greater employee focus, caution and active participation. Their thinking needs to shift from unconsciously assuming that the company is protected, to conscientiously exercising safer, more prudent, more accountable behaviors. Deploying and fortifying a multilayered defense, both technological and human, is what defines true innovation in data protection today.

We believe it’s more helpful to think of “the cloud” as a fluid journey rather than a finite destination—with no “one size fits all” solution. For instance, adoption depends greatly on the industry, as some sectors and markets benefit from cloud computing more than others. The more astute internet service providers have developed solutions that can be tailored to fit customers wherever they are on that journey. They can offer reliable, fiber-based, high-speed connectivity to public, private or hybrid clouds in order to achieve varying and fluid business goals.

These objectives may include providing more direct and easier Internet access, serving hybrid work environments, expanding programs and services, building redundancy for disaster recovery, or any combination thereof or beyond. Today’s providers have even beefed up strategic consultancy as part of their sales and service engagements, because cloud computing remains among the most complex discussions they will have with their customers.

The new lesson to be learned here is to link broadband speed to reliable and repeatable Quality of Service (QoS) and then mandate that each be codependent on the other. For example (especially for customer-facing services), what if we ensure that we must first attain and sustain higher quality standards of operational and functional excellence—whether self-dictated or punitively demanded by the market—before we simply default to purchasing more speed? Because higher speeds will never make up for poorly executed transactions or poor customer experiences.

To best support today’s explosion of AI-driven applications and environments, as well as the trails this amazing technology will blaze, it’s imperative to have a deft command over each of the issues explored in this paper. For instance, AI demands the highest and strictest levels of cybersecurity, plus copious amounts of cloud computing, and, of course, super-high-speed connectivity. And because AI itself is also self-learning, each of these performance demands will exponentially grow, be challenged and continually evolve.

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Partnering to Solve Your Complexities

Astound Business meets you where you are and how you want to communicate. We're focused on taking out friction points and delivering solutions that scale.

Listening & Discovery

Understanding the key issues that need to be solved is first, we won’t sell you a fixed set of products. We listen and provide a diversity of connectivity solutions aligned to your specific business. Up front, our experts learn how your business works, to uncover how things could be done differently to find efficiencies and new profit centers. Getting the pulse of our clients, then right-fitting solutions and delivering on time is how we operate.

Solution Planning & Design

Meeting your needs where you are, technical experts provide unique solutions by creating a project plan that covers scope, timing, cost and execution. A dedicated account team aligns to design a custom network that delivers secure connectivity. From kick-off to site survey to construction and integration — your account manager and solutions engineering team provides comprehensive project management.

Implementation

You’ll receive end-to-end build management from a dedicated account manager and an implementation driven by local experts. We are never bureaucratic. We respect your time, while handling all the details. We offer flexibility in infrastructure and expansion, where others can’t, through dark fiber delivery.

Monitoring & Maintenance

Focused on your connectivity, we care about our own network and are not overextended. Experienced staff are monitoring the infrastructure around the clock to deliver stability, while adhering to SLA metrics. We pick up the phone immediately. Astound’s organizational structure is set up for superior response & support.

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